Shocked at the price increase!

[jp1170]

So I ordered a 2022 F150 Lariat back in November of 2021. I took delivery of it in January of 2022 and the MSRP was $62,995. I’m in a situation where I have stipulations by my work vehicle plan that requires me to trade every couple of years. I was just curious so I built a truck on Fords website of the same trim level and as closely optioned as I could get to the one I have and the MSRP was over $71,000 now. That is just utterly ridiculous! I enjoy my truck and have owned a bunch of cords over the years but I’m thinking I’ll have to go to something else next time. Anyone else is the same boat?

Sponsored

 

[Snakebitten]

I'm aware that the base of each trim level has risen substantially in price, but some portion of that increase is because Ford has also raised the base with more standard options.
But I admit that if you really are configuring the trucks identically, that's a higher price increase for an ICE F150 than I was aware of.

 

[tony72cutlass's']

The price increase in the 2023 XLT that I priced out today (exact same truck I drive today) was 8 grand more MSRP than what I paid in April 2021

Also I’m not counting that at the time there was a 4K delivery allowance and 4.5k X-plan (MCOA that I’m no longer eligible for).

so all in all for the same mid-trim XLT I’d be out of pocket 16,500$ more today.

FOR THE EXACT SAME TRUCK!!!

edit: that’s 12K USD btw, still a lot!!

 

[jp1170]

I'm aware that the base of each trim level has risen substantially in price, but some portion of that increase is because Ford has also raised the base with more standard options.
But I admit that if you really are configuring the trucks identically, that's a higher price increase for an ICE F150 than I was aware of.

It was pretty close. There were some options that I couldn’t pick but may be included as standard equipment on the Larait Mid package like the co pilot assist 2.0 and the tow tech package wasn’t available anymore. I’m sure a lot of this has already been thoroughly discussed on here but I was just shocked at the increase. There’s no way that I’m buying another Lariat for that price. I can get a crewmax limited tundra with almost every option the lariat has for about $12,000 less MSRP. I keep thinking the prices are going to hit a point where people will just quit buying them but I guess not.

 

[Tomatoboy]

My Lariat isn’t even possible anymore. 500A is gone. I am not sure what I’d do if I had to replace mine anytime soon, as the 4A transfer case is a dealbreaker for me, but entry level on Lariat is now way too rich for my blood. Well, hopefully that’s not an issue for many years…or maybe Ford will finally see reason and offer it as an option on the XLT.

 

[evlop11]

Let’s see what happens when MY24 comes out.??

 

[HSV_MIkeJ]

My Lariat isn’t even possible anymore. 500A is gone. I am not sure what I’d do if I had to replace mine anytime soon, as the 4A transfer case is a dealbreaker for me, but entry level on Lariat is now way too rich for my blood. Well, hopefully that’s not an issue for many years…or maybe Ford will finally see reason and offer it as an option on the XLT.

Mine either, can't get a SuperCab Lariat anymore.

 

[jp1170]

Let’s see what happens when MY24 comes out.??

I know right! I never thought we’d see the day where a half ton pickup would be approaching $100,000!

 

[HammaMan]

Look, we're looking at 6-10% inflation for the next 4-6 years
(in the US, and we have it GOOD!).
I'm shocked people are still surprised at this fact.
made it big so maybe it will start registering with people

Think that's bad, try somewhere else like EU / UK where their currency is now basically 1:1 on the dollar (about half of what it worth last year). Energy prices there were already on average double the US, and they're now up to 10x in some areas. Things are going to continue like this. Yes, in 4 years the XLT well equipped will be a $100k truck. Let it sink in now so you can do whatever you need to.

 

[Buyer2021]

If you think the Ford price increase situation is shocking, stay away from the price increase 'discussion' taking place on the Escape RV Trailer forum for the last few months (a forum like this one which is independent of the manufacturer). That a situation where

• All base and some option price increases are truly stunning in comparison to Ford's and far ahead of broad inflation indices
• All trailers are sold 'factory direct' and have a very long lead between order and start-of-build / delivery (on the order of 1~2+ years depending on model, though that might change if large numbers of order cancellations occur)
• There is NO price protection between order and eventual start-of-build
• There is a required $2k USD deposit upon order and a 'processing fee' is forfeit upon cancellation for any reason at any time after order.

There are more than a few folks there who have placed orders / deposits and now find themselves literally 'priced out' of concluding the deal. Yes, Escape Trailers Industries (ETI) is a much smaller entity than Ford so has much less in the way of reserves to absorb / defer the effect of cost increases than giant Ford. And yes, ETI is under private equity ownership which may well have a bearing on their pricing and policies.

I for one, today would simply not be able to afford the trailer I ordered September of 2020 and took delivery of in August 2021 (pure luck of timing with perhaps a dash of good karma, not unlike the good fortune I enjoyed with my 12/2021 order and 6/2022 delivery Lariat).

Little solace for folks shocked by Ford's situation (or entering into any long-lead major purchase today), but there are even worse, IMO much worse, situations out there.

 

[HammaMan]

...

You get it -- now carry that type of thing on for another 5 years.
And if china makes a play for taiwan, well these, here, right now, are the good old days, aka 'the before times'. Cuz when that train leaves the station pain is coming, lots and lots of expensive pain.

2019 was, for anyone reading this today, the best it's going to be for 2 or 3 decades, without a doubt.

Now recalculate what you're going to do tomorrow and next week, and every week following to prepare for the times ahead.

 

[Buyer2021]

2019 was, for anyone reading this today, the best it's going to be for 2 or 3 decades, without a doubt.

You might be correct, but I for one do not subscribe to your certitude with regard to the '2 or 3 decades' duration. IMO that's an unrealistic horizon to predict "without a doubt" and there have been more rapid economy adjustments in the past (note I'm not predicting that is destined to repeat, either).

 

[HammaMan]

You might be correct, but I for one do not subscribe to your certitude with regard to the '2 or 3 decades' duration. IMO that's an unrealistic horizon to predict "without a doubt" and there have been more rapid economy adjustments in the past (note I'm not predicting that is destined to repeat, either).

It's a numbers game. Always has been. The worst will be the next few years. We can't get our manufacturing base up to speed fast enough. Just to handle our semiconductors alone requires 4 million new people in the workforce. That's but a very small subset of industry. We've already got a skilled labor problem. Even if by some miracle we could train 20yr olds to do it, we needed to start making those 20yr olds, 21 years ago.

We've invested at least 40 years into outsourcing nearly everything. The most dire of industrial needs will take at least 4 years to get up to speed. Building out facilities, equipping them with machines, and training labor just doesn't have a magic fast-track, and that's assuming there's idle hands ready to go.

 

[Buyer2021]

It's a numbers game. Always has been....

All I'm suggesting is that as such, one who plays the role of predictor should be cautious about couching those predictions in terms of certainty lest one's credibility be rightfully questioned if not outright undermined.

 

[FORDTEXAS]

i suppose my truck’s value shall keep appreciating then at this point.. ?‍

Sponsored